The new line combines Adler’s iconic patterns and designs with Ruggable’s accessible functionality and innovation
LOS ANGELES--(BUSINESS WIRE )--Today, Ruggable, the first patented machine-washable rug brand, announces its second collection with renowned international home-goods designer and potter, Jonathan Adler. The new Jonathan Adler x Ruggable collection embodies the same bold irreverence as the first hugely successful collaboration (which launched in August 2021) and now offers even more options to bring eye-catching style into the home.
With 13 new designs and 21 total styles, including chenille indoor rugs and doormats, the second Jonathan Adler x Ruggable collection is a nod to Adler’s signature spirit of modern American glamour and his eye for posh and bright self-expression. The new line combines maximum style with minimum maintenance. It’s worry-free washable art designed to make a statement in any space.
“Partnering with Jonathan in 2021 for our first-ever designer collaboration far exceeded our expectations and was a true joy, so we are absolutely thrilled to team up with him again to launch this brand new collection,” said Jeneva Bell, Ruggable Founder & President. “Jonathan is such a strong voice in the design community and we love that we’re able to bring his vision of bright, joyfulness again to our trusted products.”
In this collection, Adler continues to blend form and function allowing consumers to lean into their boldness and make their homes feel unique without worrying about any of life’s messes. With stunning patterns and unique graphics, Jonathan Adler x Ruggable is charged with show-stopping designs to elevate any room’s aesthetic.
“The only thing better than working with Ruggable is working with Ruggable twice!” said Adler. “I’m thrilled to bring my favorite colors and patterns to my favorite rugs - and now doormats! Step into good design, muddy shoes and all.
The new Jonathan Adler x Ruggable collection is now available for purchase on www.ruggable.com in the US, UK, Germany and Australia with prices starting at $109 (USD). All styles are water-resistant, stain-resistant, and machine-washable with Ruggable’s patented 2-Piece Rug System.
Full overview of the Jonathan Adler x Ruggable collection:
Rugs : All made from Ruggable’s water-resistant, stain-resistant, and machine-washable low-pile Chenille material.
Doormats : All made from Ruggable’s durable, machine-washable material that is mold and fade-resistant, making it perfect for any indoor or outdoor space.
Ruggable is the first patented machine-washable rug that combines beauty and utility to bring comfort and style to your home. Founded in Los Angeles by Jeneva Bell in 2017, Ruggable uses a 2-piece Rug System that includes a stain- and water-resistant rug cover and a non-slip rug pad to tackle all of life’s messes, from pets to people to spills. With Ruggable’s ever-growing collection of rug designs, styles, textures and sizes, you can customize your home to match your personal style, no matter how often it evolves. All Ruggable products are manufactured in the U.S. and are made-to-order, reducing overproduction one rug at a time. Through new and exclusive collaborations with celebrities, designers, and influencers, Ruggable helps you find a unique and functional centerpiece for your home. For more information, please visit www.Ruggable.com.
Potter, designer, and author Jonathan Adler launched his namesake brand after leaving his day job to pursue his first love: pottery. In 1993, Barneys bought his collection of pots, and five years later, he opened his first store in Soho. Jonathan's desire to design all the bits one needs to create a flawlessly chic home led to more and more. Today, Jonathan Adler is a design company with stores worldwide, a thriving e-commerce site, a full slate of residential and commercial projects, and a wholesale business with over 1000 points of distribution globally. It is dedicated to bringing Modern American Glamour to your life.
PR Contact Alyssa Handschuh Moxie Communications Group ruggable@moxiegrouppr.com
The new line combines Adler’s iconic patterns and designs with Ruggable’s accessible functionality and innovation
PR Contact Alyssa Handschuh Moxie Communications Group ruggable@moxiegrouppr.com